Session on Google AdWords at Chitkara University

It was the inaugural session on Google AdWords at Chitkara University that was conducted by our very own students.

The GSA program of Chitkara University presented the interactive session on Google AdWords – An innovative approach to guide the students on having an expertise in digital marketing.

The first step was put forward during the first session to enhance the knowledge and skills among the interested students from different streams.

With upcoming sessions, the GSA PROGRAM wishes to inculcate the sense of online advertising in students as well as teachers by the Google Student Ambassadors.
Google AdWords is the system Google has developed to assist you in marketing your products or services in the Google Search Engine, and its affiliate sites, via the use of a placed text ad that appears when people search for phrases related to your offering, this appears as a “sponsored link”. The students were given a detailed insight on this so that they can be upbeat about digital marketing.