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As newspapers, magazines, TV channels, radio stations and the Internet jostle with each other for space in the average person’s life, the baits to lure him turn more dramatic, scandalous and instant. Consequently, in this rush of breaking-news and fat pay-packages, facts are side-swept, research is compromised, and the truth twisted.
In such a scenario, it is only a media person with an unshakable integrity, sharp wit, impeccable training and an erect spine who is the hope to fight through the fluff to surface with the truth, a fresh perspective and a new direction. And that is the raison d’etre for CSMC.
We strive to ensure that each student who walks out of our program becomes one such hope. And with each passing year this tribe may grow to become a forceful team that changes the way the media industry thinks, behaves and operates. All CSMC programs are built on strong theoretical foundations, which are supported by applied research into the dynamics of communication and the creative industries. This is backed by imparting professional expertise to our students for which the School has established close links with national and regional media companies. CSMC also boasts of an excellent employment and research record.
The potential of mass media is not only vast but also just beginning to be tapped. This field provides excitement, glamour, glory and above all, huge rewards. The trick is being able to find a path that is best suited for you. Traditional print, radio and television isn’t what it used to be – it’s bigger. While the print medium is poised to grow from the present size of Rs 10,900 crore to Rs 19,500 crore, the radio sector is projected to grow four times over Rs 2,000 crore by 2016. Economic growth, rising income levels, consumerism, coupled with technological advancements and policy initiatives taken by the Indian government, which are encouraging the inflow of investment, will prove to be the key drivers for the entertainment and media industry. With the advent of satellite television, the rise of private radio stations, the proliferation of content on mobile devices and the growing popularity of the internet, there’s no shortage of opportunities available to the broadcast professional.
The curriculum and program structure for all our academic programs in Journalism have been inspired and adapted from the UNESCO Model Curricula for Journalism Education. The foundations of the curriculum in Journalism Education are designed to promote intellectual and craft skills which are namely –
The infrastructure at the Mass Communication School meets competitive and international standards of an institute catering to train media aspirants.
The facilities, training and equipment on offer, are: