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SPECIALISATION IN UI/UX DESIGN
IN COLLABORATION WITH ImaginXP

Introduction

UX Design refers to the term “User Experience Design”, while UI Design stands for “User Interface Design”. Both elements are crucial to a product and work closely together. But despite their professional relationship, the roles themselves are quite different, referring to very different parts of the process and the design discipline. Where UX Design is a more analytical and technical field, UI Design is closer to what we refer to as graphic design, though the responsibilities are somewhat more complex.

At Chitkara University, we offer Computer Science Engineering with specialisation in UI/UX Design program, in collaboration with Industry experts – ImaginXP. This specialisation focuses on teaching students how to design digital products that provide relevant user experiences – understanding the needs of the users, creating a product roadmap based on these user needs and then implementing the principles of UX design to get an easy to use, simple product.

Further, user experience encompasses all aspects of the end-user’s interaction with the company, its services, and its products. This implies that regardless of its medium, UX Design encompasses any and all interactions between a potential or active customer and a company. As a scientific process it could be applied to anything, street lamps, cars, Ikea shelving and so on.

What You’ll Learn

Chitkara University has the best in-house faculty, accompanied with guest faculty from Industry with expertise in UI/UX domain. This specialisation has been devised and designed by UX Industry, considering the needs of the job market, and offers excellent placement. Our study module also includes rare Industry experience through projects, assignments and internships. Students will be offered:

  • Understanding the fundamentals and principles of UI/UX Design.
  • Knowledge of tools and process used in UI/UX Design, complemented with a mix of classroom assignments, projects, field work, industry projects, internships and shadow learning.
  • Requisite skill set required in “real-life” design problems through visual design tools and introduction to 6D.
  • Quizzes, classroom assignments, field work etc. with “real-life” scenarios. Students will be encouraged to come up with efficient solutions.
  • Lectures and practical training from Industry experts, including ImaginXP professionals, for relevant Industry knowledge. Hands-on learning with the process of research, testing, development, content, and prototyping to test for quality results.
ImaginXP

ImaginXP is a pioneer in the field of UX Design and design thinking education, bringing together industry professionals and academicians to create industry relevant programs. With a total of 95+ faculty and collaboration for faculty exchange from leading universities and institutes in UX design, ImaginXP is bringing quality design thinking and UX design education to India. Their vision is to make India a global design and innovation hub bringing world-class education to Indian students.

Careers

The day-to-day business operations of companies across the globe have changed with advancement of technology and rapid digitalisation. ‘Design’ of digital product influences business decisions and that’s the primary reason of need of UI/UX Designers in industry.

Studies indicate that India is the fastest growing app market in the world. The app usage growth of 131% in India is much higher than the global average and contributes to 19% of the total time an average Indian spends on his or her phone. This, coupled with the heavy outsourcing of web design to India from across the globe, means the career prospects for those with the right education in UI/UX look promising indeed.

Computer Science Engineering students specialising in UI/UX Design, are offered excellent placement, setting them up for success right at the start of their career. Graduates can explore the following roles:

  • User Experience – UX Designer, Interaction Designer
  • Web / Mobile App Design – App Designer, Web Designer, Social Media Designer, New Media Artist, Web Content Manager
  • Visual Design – Type Designer, Graphic Designer, Layout Artist, Photo / Image Editor