The curriculum for MBA Pharmaceutical Management equips you with the necessary business skills and integrate this with the pharmaceutical science knowledge needed in product development and management. The experiential learning program will help you develop skills to enable organisations to capitalise on scientific breakthroughs across the product life cycle, from development to pre- and post-market launch, bringing your transition into the industry one step closer.
Structurally, MBA Pharmaceutical Management is a 2 – year full-time degree program spread over 4 semesters of 6 months’ duration each. The program follows module-based teaching – each module has two subjects of two to three credits, with each credit amounting to 18 hours of study including classroom teaching projects and assignments. The first year of the course covers core subjects such as marketing, finance, operations management, and human resource management. In second year, students have the option to choose from various electives such as pharmacology, clinical research, and regulatory affairs.
CORE COURSES+
- Basic Corporate Communication
- Management Practices & Organisational Behaviour
- Marketing Management
- Accounting & Financial Management
- Advanced Corporate Communication
- Business Negotiation Skills
- IT Applications in Sales & Marketing
- Business Ethics, Values and Leadership
- Human Resource Management
- Placement Module
- Cyber Security
- Managerial Economics
- Disaster Management
- Innovation and Entrepreneurship
ELECTIVE COURSES+
- Consumer Behaviour
- Marketing Research
- Rural Marketing
- Business Environment
- International Marketing
- Services Marketing
PROJECTS & INDUSTRY CONNECT+
- Theatre Workshop
- Integrated Learning Project
- Capstone Project-I
- Capstone Project-II
- Capstone Project-III
- Professional Practice
SWAYAM/MOOC CERTIFICATION
SPECIALISATION COURSES+
- Pharmacology & Basic Anatomy
- Pharmaceutical Product & Brand Management
- Pharmaceutical Sales Force Management
- Medical Devices Marketing
- Pathology Marketing
- Pharmaceutical Selling and Relationship Management
- Pharmaceutical Distribution Management
- Pharmaceutical Event Management & Communication
- Pharmaceutical Regulatory Affairs
