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The 4-year BFA in Applied Art is a specialised program in Design, where the student can specialise in Graphic Design and Advertising enabling him to acquire the skills and techniques necessary to pursue a fulfilling career in the various areas of the advertising, print and graphic design industry.

Program overview

Applied Art Professionals are visual problem-solvers who use a wide variety of concepts and media to inform, direct, promote, entertain, engage, and educate specific audiences. The applied art program prepares students to integrate design principles, methods, concepts, images, words, and ideas to creatively convey visual messages meant to produce specific responses from diverse audiences.

As an Applied Art student, you will begin your studies with courses in design, composition, color theory, and art history. Subsequent study focuses on theories and practices of visual communication, including the selection and use of type and image; professional presentations; concept development; computer applications for professional production; and content preparation for print, multimedia and the web. We supplement our curriculum with a range of general education courses that foster critical thinking. Small classes ensure personalised attention.

Careers in Graphic Design

  • Advertising Design
  • Book Cover Design
  • Corporate Communications
  • Environmental Design (the design of signs and sign systems)
  • Information Design
  • Exhibition Design for trade shows and museums
  • Film, Video, and Video Game titles
  • Television Graphics
  • Interactive Design for Websites, Video Games and Computer Displays
  • Package Design
  • Logo Identity and Brand Design
  • Retail Design
  • Magazine and Page Layout Design
  • Product Graphics
  • Product Graphics
  • Type Design

Career Path

  • Graphic Designer
  • Illustrator
  • Publication Designer
  • Multimedia Developer
  • Retails Space Designer
  • Exhibition Designer
  • Creative Directors
  • Visualizers
  • Publication Designer
  • Advertising Professional
  • Design Education
  • Enterprenur

Program Fee : 60,000/- per semester

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